Many trials had positive response, but were biased towards early-adopters, who signed up for the trials voluntarily.
A trial that randomly selected customers had disappointing results.

In my eyes, it is not going to take off unless significant savings can be realised, which will have to wait until the electricity bill is actually more expensive than takning the family out for dinner.
Until then, it is just about learning what is understandable and what is not.

13 Jul 2012 - 1:33
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